National Sales Promotion Manager (FMCG)

A leading FMCG company is looking for National Sales Promotion Manager to develop and execute national promotion strategies aligned with sales targets and brand objectives.

• Design and implement consumer promotion programs (bundling, lucky draw, Scan & Win, etc.) across offline and digital channels.
• Lead sales activation programs including in-store and field activations (events, schools, traditional outlets, supermarkets) with regional teams.
• Manage promotion budgets and ensure strong ROI.
• Collaborate closely with Marketing and Sales teams to align communication, execution timing, and sales targets.
• Manage agencies and vendors for creative development and on-ground execution.
• Monitor campaign performance (sales uplift, engagement, redemption) and deliver post-campaign analysis and recommendations.

Key Requirements:

• Bachelor’s degree in Marketing, Management, or related field.
• Min. 10 years experience in Sales Promotion or Trade Marketing, preferably in FMCG.
• Proven experience managing national-scale promotions.
• Strong cross-functional collaboration with marketing and sales teams.
• Strong budget management and campaign performance analysis capability.
• Good analytical, communication, and reporting skills.
• Target-driven, proactive, and able to work in a fast-paced environment.

Call to Action:
If you posses the above skillset and keen to take on a new challenge, this is the role for you. Apply now or send your updated resume to [email protected]