Head of Marketing
One of our clients is looking for a Head of Marketing to lead the end-to-end marketing in the retail industry.
Key Responsibilities
- Execute global marketing strategies and campaigns effectively within the Indonesian market.
- Develop local marketing initiatives that drive retail sales, footfall and revenue growth.
- Lead annual marketing calendars, campaign planning and execution across all channels.
- Manage and coach a team of three covering Brand Partnerships, Creative and Visual Merchandising.
- Collaborate closely with Retail, Merchandising, E-commerce and Operations to ensure marketing activities support business objectives.
- Monitor campaign performance, analyse ROI and optimise marketing investments.
- Build strategic partnerships, collaborations and brand activations that increase consumer engagement.
- Ensure consistent brand execution across stores, digital channels and customer touchpoints.
- Foster a high-performance, execution-focused marketing culture.
- 8-12+ years of progressive marketing experience, preferably within retail.
- Experience in fashion, footwear, lifestyle, sportswear, beauty or consumer retail is highly preferred.
- Strong commercial mindset with proven experience driving revenue through marketing initiatives.
- Comfortable working within a regional/global matrix organisation where strategy is centrally defined.
- Hands-on leader who enjoys execution rather than purely strategic planning.
- High level of self-motivation, resilience and ownership.
- Demonstrated ability to lead change, motivate teams and influence cross-functional stakeholders.
- Strong analytical skills with the ability to translate marketing activities into measurable business outcomes.
- Excellent communication and stakeholder management skills.
Referral reward: Rp5000000